Marketing Plan for Marks and Spencer
Number of pages:
14
ABSTRACT:
This 14 page paper examines Marks and Spencer in 2009, looking at the background, external environment, the way that firm competes and the marketing and then suggests a new marketing approach for the firm to adopt, based in the way it competes and the analysis. The bibliography cites 9 sources.
FILE NAME:
File: TS14_TE09mktmarks.rtf
Send Me This Paper
Back to Papers